01 / NEW WEBSITE
Prepare your website's first articles
For new, redesigned, or early-stage websites without a clear content structure.
A familiar challenge
The business direction is clear, but categories, topics, and the first articles still need a plan.
What to prepare
- Website address and business brief
- Audience and priority markets
- Brand information and available assets
A suggested workflow
- 1
Confirm the site's positioning
Analyze and confirm the business, audience, and default language.
- 2
Build categories and topics
Generate candidate titles and select the first topics to cover.
- 3
Set writing requirements
Define article length, author information, and brand guidelines.
- 4
Prepare and schedule articles
Generate drafts, edit and review them, then arrange delivery.
What you can build
- Content categories
- First titles and articles
- Publishing schedule